Without facilitators and structure, brainstorming a waste of time, experts say

Best ideas come out of structured, well organized brainstorming sessions led by a facilitator who knows what they're doingAs anyone who has attended one knows, brainstorming sessions can be productive or they can be an utter mind-numbing waste of time. To prevent an organizational brainstorming session from degenerating into “coblabberation,” experts suggest that a skilled facilitator together with a well-designed process is the best way to get the most out of brainstorming, according to a recent article from the Wall Street Journal–something which mediators know from their own experience.

(Via Boing Boing.)

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